VCU Brandcenter Wall of Inspiration

8fold worked closely in partnership with another strategic firm to bring a new way of thinking to acquiring donations for Virginia Commonwealth University. VCU was looking for a way to link advertising professionals, alumni and current students, and so a wall of inspiration was created to recognize innovators, mentors and those who inspire others. Through a nomination and support process that included the build out of a social media integrated website, someone would be able to gain supporters, dollars and thus donations for the Brandcenter.